About Us

Boldness is our DNA.
Precision is our signature.

We are HOLD UP!,
an event agency born in the heart of the Alps, forged by a dual culture: outdoor and premium.

Our playground begins where others stop. We reconcile the raw power of the elements with the uncompromising standards of luxury. For brands that refuse to choose between adventure and perfection

Our playground begins where others stop. We reconcile the raw power of the elements with the uncompromising standards of luxury. For brands that refuse to choose between adventure and perfection

We handle complexity and the unexpected to secure your brand image. From the raw idea to on-the-ground execution, we turn your brand stories into real-life experiences. Our obsession? Creating that timeless moment that creates sparks of wonder in your audience’s eye.

We handle complexity and the unexpected to secure your brand image. From the raw idea to on-the-ground execution, we turn your brand stories into real-life experiences. Our obsession? Creating that timeless moment that creates sparks of wonder in your audience’s eye.

Our approach

The HOLD UP! Method

(01)

Define the story and emotional impact.

(02)

Turn the narrative into a creative reality.

(03)

Secure logistics and mitigate risks.

(04)

Drive execution with meticulous precision.

(05)

Assessing the event’s impact on the brand.

The Crew

Those who imagine your project are the same as those who bring it to life in the field.

Mathilde Laisney

CEO - Co-founder

Sabrina Rizzi

CMO

Mélanie Pouey

Storyteller - Producer

Fabrice Perrin

Co-Founder

Crystal Dizier

Junior Project Manager

Agathe Tournon

Project Manager

Manifesto

Defy the obvious

Defy the obvious

We don’t do conventional. We pursue the breakthrough—the path that disrupts. We fuel desire and push beyond comfort to amplify every idea. If it doesn’t excite us, it’s not worth it.

We don’t do conventional. We pursue the breakthrough—the path that disrupts. We fuel desire and push beyond comfort to amplify every idea. If it doesn’t excite us, it’s not worth it.

Master the invisible

Master the invisible

Behind the emotion, we tame technical chaos. Our "Craft" is an obsession with the details no one sees, but everyone feels. We master the shadows so you can experience the light.

Behind the emotion, we tame technical chaos. Our "Craft" is an obsession with the details no one sees, but everyone feels. We master the shadows so you can experience the light.

Live for the adrenaline

Live for the adrenaline

We live for the spark of the live moment. The one that leaves no room for error. We don’t just want to make an impression; we want to make everyone vibrate. We turn raw moments into indelible memories. Because only real emotion creates true impact.

We live for the spark of the live moment. The one that leaves no room for error. We don’t just want to make an impression; we want to make everyone vibrate. We turn raw moments into indelible memories. Because only real emotion creates true impact.

Our Impact

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Compromises for your brand image

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Projects delivered (whatever the weather)

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On-the- ground commitment

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A single point of contact from brief to teardown

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Out-of-the-ordinary venues brought to life

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Memories created for your participants

Our beloved clients

Let’s turn your brief into a powerful live experience.

Let’s turn your brief into a powerful live experience.

Let's Talk

Let's Talk